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Cinema
Our cinema network includes Cineworld, Empire, Odeon, Showcase
and Vue covering 90% of the UK market and guaranteeing
reach of over 6 million cinemagoers every month. Our Bluepod’s
are installed in the foyer areas of each cinema to ensure users
are targeted as they arrive at the box office or wait at the
confectionary counter. On average, a cinemagoer spends 18
minutes in the foyer area before heading into see their movie,
this is ample time for the user to interact with and enjoy your
marketing message.
Who can you target?
55% male & 45 % female split
High ABC1 centric audience – over 60%.
Skew toward 18-34 yr olds.
We have worked with Bluepod for a couple of years now, I always find
that their account team are fast to respond and have gone above
and beyond in an effort to help out whenever they can. They
provide a valuable service for our company and have been
instrumental in a number of campaigns.
Robert Andrews, Marketing, Cineworld
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